Obviously, opinions are also made on the Internet. Social media are potentially very efficient tools for direct, immediate communication with target audiences and entail an instrumental-strategic widening of the respective target groups. For corporate and product communication, the Internet is an important channel that, however, must be used adroitly by taking account of changed role perceptions (communication at eye-to-eye level).

Our co-operation with leading Internet specialists such as the Pristop Group affiliate Renderspace enables PROsCOM to link and implement strategically planned communications management both offline and online.

Services range from digital check-ups and situation analyses, Internet monitoring, e-agenda setting, social media releases, social networks and success monitoring on the Internet to the use of web-based tools for crisis communication and crisis prevention.